Inventology: How We Dream Up Things That Change the World
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About Product
- Publisher: Bantam Press
- Language: English
- Binding: Paperback
- Pages: 270
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Description
- Find out where great ideas come from.
- A businessman struggles with his luggage at an airport and pioneers the wheeled suitcase. An engineer watches people using walkie-talkies and dreams up the mobile phone.
- A printer is frustrated by his unpredictable inks and creates the Pantone colour system.
- Why were these particular people able to identify a problem, and how did they discover the solutions that everyone else missed?
- Where exactly did their great ideas come from, and how did they go about making them a reality?
- In pursuit of answers, Pagan Kennedy has spent her career examining the creative process, interviewing inventors and engineers, scientists, psychologists and economists in a bid to understand how we create.
- In Inventology Kennedy collects their wisdom and explores a series of landmark inventions,
- taking us through the processes by which we have come to dream up new products and technologies, and conceived solutions to ‘impossible’ problems.
- A must-read for anyone who is curious about imagination, design and innovation,
- Inventology will inspire and entertain, and will show you how to become more creative.
Product Code: 9780593073476
Technical Details
| Book Specifications | |
| Language | English |
| Number of Pages | 270 |
| Publisher | Bantam Press |
| Book Specifications | |
| ISBN-13 | 9780593073476 |
| Creator Information | |
| Author | Pagan Kennedy |
| Physical Details | |
| Binding Type | Paperback |
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